A Bachelor of Science in Mass Media Communications and Technology provides students with a versatile and thorough education in the constantly changing landscape of media and digital communication. This initiative investigates the connections between technology, narrative, and audience interaction across both conventional and new platforms, such as television, radio, digital media, and social networks. Learners will develop skills in content development, multimedia production, public relations, digital marketing, and media ethics, equipping them for the rapid demands of a profession in the international media environment. With the ongoing transformation of media consumption and creation by technology, this degree equips individuals with the skills to comprehend these shifts and to take charge in pioneering the future of communication.

Along with technical skills, the program encourages critical thinking and an in-depth comprehension of the social, cultural, and ethical consequences of media on society. Students will discover how to create engaging stories, utilize data and analytics for strategic messaging, and proficiently apply digital tools to interact with various audiences. By engaging in practical projects, internships, and interfacing with industry experts, graduates will be prepared to follow various career paths in media, broadcasting, journalism, public relations, and digital marketing. As communication and technology merge, this degree provides access to numerous opportunities, guaranteeing that graduates are equipped to succeed in a rapidly expanding and impactful industry.