MBA in Marketing is the key to succeeding in the constantly changing business landscape. This program provides you with the strategic knowledge and analytical resources necessary to grasp consumer behavior, market trends, and brand management. By mastering digital marketing techniques and developing effective advertising campaigns, the MBA in Marketing offers a thorough combination of creativity and data-informed decision-making. Whether your goal is to manage international marketing teams or foster expansion in cutting-edge startups, this degree equips you to thrive in a dynamic, competitive field.
Earning an MBA in Marketing creates pathways to various career options in sectors like technology, retail, media, and consulting. It also fosters vital leadership abilities, allowing you to create significant relationships with stakeholders and motivate teams to reach challenging objectives. As the need for marketing experts who can utilize data and creativity rises, this degree not only boosts your professional reputation but also guarantees sustained career advancement in a sector full of opportunities.
| FIRST SEMESTER | Cr. Hours |
| Marketing Research | 3 |
| Marketing Strategy | 3 |
| Pharmaceutical Marketing Research | 3 |
| Advanced Marketing Research | 3 |
| Advertising and Promotion | 3 |
| Total | 15 |
| THIRD SEMESTER | Cr. Hours |
| Digital Marketing | 3 |
| International Marketing | 3 |
| Managing the Pharmaceutical Sales Organization | 3 |
| Marketing and Society | 3 |
| Marketing Insights | 3 |
| Marketing Research | 3 |
| Total | 18 |
| SECOND SEMESTER | Cr. Hours |
| Brand Management | 3 |
| Business Forecasting Value Chains | 3 |
| Business-to-Business Marketing | 3 |
| Consumer Behavior | 3 |
| Customer Relationship Management | 3 |
| Total | 15 |
| FOURTH SEMESTER | Cr. Hours |
| Pharmaceutical Marketing Research | 3 |
| Pharmaceutical Product Management | 3 |
| Product Management | 3 |
| Retail Management | 3 |
| Sales Management | 3 |
| Total | 15 |
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